Beyond
the lines 18 ads
4 styles
Digital marketing · creative designer MARK CARLO creative that converts — going beyond the lines
SHOWREEL.MOV
MARK.EXE creatives that convert ✦ going beyond the lines ✦ stop the scroll ✦ hook in 3 seconds ✦ no dead air ✦ 18 ads, four styles, one pipeline ✦ 2:00 AM
BLC-2600
6+years in making impact
50+brands transformed ← yes, I counted
4video styles, one pipeline

01Hello, I am Mark

Multimedia & digital marketing specialist. Six years across social strategy, content, advertising and project management — e-commerce, tech, lifestyle and corporate, including work with Tudor and Lyft.

Mark Carlo this is mark. 👋
draft 03 — an idea at 2am.
fresh off the timeline; scroll for the receipts ↓

I design to move brands forward — shaping clarity from complexity, and helping them go beyond the lines of just looking good to actually connecting with people.

Eighteen real ads across four styles — insurance, e-commerce, books, wellness, in English and French. AI renders the frames fast. The taste, the pacing and the cut are still mine.

My rule hasn't changed in six years: if a spoken line has no picture, the line gets rewritten.

— Mark
the production line ↓
Premiere Pro
DaVinci Resolve
After Effects
Photoshop
Illustrator
Higgsfield

How Mark serves

  • Social MediaContent that builds an authentic, professional brand presence — designed to connect and convert.
  • Web DesignPages built for usability and visual clarity, so every click feels intentional.
  • Graphics & MotionSubtle motion, GIFs and animation that add rhythm and personality to static design.
  • AdvertisingAds that simplify complex ideas into clean, organised, high-performing visuals.

Find me

02Table of content

Everything on this desk, pinned and strung. Pull any thread.

Everything is under Ctrl I'm not on a call
I'm rendering
Mark Carlo · 2026The Work 18 films · 26 stills 01UGC5 ads 02Pixar style6 ads 03Podcast style4 ads 04Claymation3 ads 05Image ads26 stills

07Static that still sells

Twenty-six ads across three campaigns — concept batches built to test positioning, not just design. Each one argues a different reason to buy, so the winner tells you where the next dollar goes.

08AI renders. Taste converts.

The part nobody sees: a script that earns every second, and a coverage map that refuses to leave a line without a picture.

STORY AD — DRAFT 3

VO 0:38 · one voice · no dead air

My grandfather kept one book by his bed for forty years. ↑ hook — 3 sec max

He never talked about it. He just… read it. Every night. b-roll: lamplight, worn page ✓

He was a very private man about his faith.

After he passed, I finally opened it. Chapter 79. the turn — cut on "opened"

And I understood why he never needed to explain. slow push-in, let it breathe

Tap below — the same edition is still printed. CTA — product, hands only

rule: if a line has no picture, the line gets rewritten.

STEP 01
Script & beats

Hook, proof, mechanism, CTA — locked before a single frame exists.

STEP 02
Coverage map

Every spoken line gets its own shot. Never three seconds without a matching picture.

STEP 03
Generate & QC

Reference-locked characters and sets, so ad #14 matches ad #1. Every clip spec-checked and eyeballed frame by frame.

STEP 04
The cut

Pacing, sound, captions, compliance. Six years of instinct — the part AI can't do.

09Six years, on paper

The long version is one email away.

  • Jan 2023
    — Apr 2025
    2 yrs
    Senior Social Media & Advertising Specialist
    Grafica Digital Marketing Services
  • Jan 2024
    — Jan 2025
    1 yr
    Key Account Manager
    VULB Media
  • Apr 2022
    — Oct 2023
    1 yr
    Digital Marketing Assistant
    Online Philippines Corp.
  • Feb 2021
    — Oct 2022
    1 yr
    Multimedia Specialist
    Gain Christian Academy of Montalban Inc.
  • Dec 2019
    — Mar 2025
    5 yrs
    Multimedia Specialist
    Jesus Our Great Shepherd Church Inc.

Education & certs

BA Broadcasting
University of the East · 2021–2024
Google AI Essentials
Google · 2024
Lean Six Sigma White Belt
Educate 360 · 2024

The stack

Higgsfield Claude ChatGPT MidJourney Meta AdsGoogle Ads SEOCanva FigmaNotion HTML & CSS

↑ the AI production line — renders fast, I keep the taste

75+ WPM · native-level English · analytical & data-driven · creative problem solver

10Ready to go beyond the lines?

THANK YOU FOR SCROLLING

Tell me what you're selling and I'll tell you exactly what I'd make, how fast, and what it costs. No deck, no retainer talk.

Need a creative who can bring clarity, speed and a hook that survives the first three seconds? Let's build something great.

☎ Book a call ✉ rueda.markcarlo@gmail.com in rueda-mcv